(by Theresa Zaatar, your trusted real estate agent in Laval & Montreal)
If you’ve been sitting on the idea of selling your home—wondering if now is the right time—you’re not alone. Many homeowners in Laval and the Greater Montreal area are in the same position: unsure about timing, worried about market conditions, or overwhelmed by the process.
But waiting too long could mean missing out on a significant opportunity. As a seasoned real estate agent specializing in Laval and Montreal, I’ve helped dozens of homeowners move from uncertainty to clarity—and from thinking about it to confidently closing the sale.
This article outlines the complete journey I offer my clients, from the moment they start thinking about selling to the moment they hand over the keys.
Most homeowners start by Googling, “How much is my house worth?” Unfortunately, online calculators often provide broad estimates based on general data—not your home’s unique value.
My approach begins with a comprehensive, in-person home evaluation that looks at:
Recent comparable sales in your specific Laval or Montreal neighborhood
Property condition and any upgrades or renovations
Market demand, seasonal timing, and economic indicators
Your personal goals and timeline
Unlike automated tools, this evaluation becomes the foundation of your selling strategy—not just a number, but a plan.
If you’re curious, the Canadian Real Estate Association (CREA) offers up-to-date insights on national housing trends that I use alongside hyper-local data to guide you.
Every seller has a different reason for moving—and every plan should reflect that.
Whether you’re:
Downsizing after the kids have moved out
Relocating for a new job
Selling an inherited property
Exploring how much equity you’ve built
I create a custom marketing and pricing strategy aligned with your priorities. This includes a realistic timeline, price positioning, and advice on market readiness. My goal is to empower you with clear expectations before we list the property.
With access to Laval and Montreal market data, I help you time your sale strategically to maximize your return. For example, spring and early fall are often strong selling periods in our region due to higher buyer activity and better home presentation conditions.
You only get one chance to make a first impression—especially online. Today’s buyers often decide whether to book a showing based solely on your listing photos.
That’s why I offer a full pre-listing preparation checklist, which may include:
Home staging tips or referrals to trusted professionals
Professional photography that highlights space and natural light
Decluttering and neutralizing decor to broaden appeal
Recommendations for small repairs that yield a high return on investment
Homes that are properly prepared tend to sell faster and at higher prices, especially in competitive neighborhoods across Laval and the North Shore.
I don’t just list your property—I actively market it. Today’s buyers are searching online, on social media, and through mobile apps. That’s where I ensure your listing stands out.
Here’s what my marketing plan includes:
Full exposure on Centris,Theresazaatar.com, and other high-traffic real estate platforms
Paid and organic promotion on Facebook, Instagram, and Google Ads
Cross-promotion through real estate groups and email campaigns
Community-based targeting in Laval, Montreal, and surrounding areas
Buyer lead capture systems to qualify interest
If your home is unique or in a premium neighborhood, I can also offer virtual tours, drone photography, and neighborhood video showcases. The goal is not just to get views—but to get the right buyer to take action.
You can view how listings perform on Centris by visiting www.centris.ca.
Once we attract offers, the next step is one of the most critical: negotiating the best terms on your behalf.
Here’s how I support you:
Clearly present every offer with context and recommendations
Compare price, conditions, deposit strength, and timelines
Manage counter-offers and ensure legal and financial protections
Coordinate with notaries, inspectors, and mortgage professionals
I have experience handling multiple-offer scenarios, price negotiations, and even tricky buyer conditions. You are always in control—but you’ll have a trusted expert guiding every move.
Once your property is sold, the final steps involve inspections, legal coordination, and moving preparation. I continue to:
Monitor the buyer’s financing process
Assist with inspection-related questions or repairs
Communicate with your notary or legal advisor
Keep you informed of any unexpected issues
I ensure that the entire transaction remains on track, on time, and free of surprises. Even after closing, I stay in touch to ensure everything went smoothly—and to support your next real estate move if needed.
Recently, I worked with a couple in Laval who had been thinking about selling for over a year. After an initial consultation, we identified the best time to list based on school calendars and buyer trends. With strategic pricing and pre-listing improvements, their home sold in 10 days—well above asking price, with multiple offers.
Their biggest takeaway? “We should’ve done it sooner.”
The truth is, most sellers aren’t sure where to begin. That’s perfectly okay.
My job is to meet you where you are, provide clarity, and guide you step-by-step—without pressure.
Whether you’re 90% ready or just curious about your home’s value, the first step is simple: let’s talk.